Persona Grata ― 2022 ― 00 000

Madrugada

Majestic. Magnificent. Epic. These are words that are hard to avoid when describing
one of Norway’s greatest artists, Madrugada.
Madrugada was at their height when they stopped in 2008. But their 11 year
absence from the spotlight only strengthened their status such that when the three
living original members reunited in 2019 to honour their debut album Industrial
Silence, they were bigger than ever. Both at home and abroad. The tour they laid out
in 2019 was a triumphant processional with sold out shows all over Norway and
abroad including festivals and long series of concerts on the continent and in many
cases selling double or triple the capacities than their previous years.
Madrugada has always maintained their own sonic landscape throughout the years.
Not only do they have one of Norways, dare we say one of the planets best vocalists
in Sivert Høyem, but the strong signature of the band, both sonically and visually in
such a a league of their own, that it transcends both generations, genres and trends.
One can never go wrong with this band. Along with long string of awards, from their
six studio albums, one live album, a slew of singles and EP’s, all have reached either
gold or platinum status.
In 2021 Madrugada released “Chimes at Midnight”, which according to the band was
“born from an exceptionally good mood”. The album is characterised by the inspired
songwriting work within the group. The reception of the new album was also
impeccable, and was poignantly described by NRK as "a redemptive catharsis" after
many years of silence". This abundance joy of playing music from a potent band that
still has a lot to say also placed high on the charts in Norway, Greece, Germany and
Switzerland.
The album was followed up by two evenings in Oslo Spektrum as one of the first
bands to perform a large scale concert after the pandemic, along with announcing a
giant stadium concert at the Panathenaic Stadium in Athens, autumn 2022.
“Chimes at Midnight”, was released together with the magnificently ambitious
Vesterålen Project, where the band filmed a number of new and old songs live
throughout their home region of Vesterålen, directed and documented by filmmaker
Eivind Holmboe.
Now, Madrugada is ready for a new round to celebrate their new album and a
reopening of stages over the the whole world. And we are looking forward to
accompanying them on their journey.
Some say rock is dead, but Madrugadas climbing popularity and undisputed success
these last years is saying something completely different.

Label

Self-released

Territory

France

NATIONALITY

NO

Majestic. Magnificent. Epic. These are words that are hard to avoid when describing
one of Norway’s greatest artists, Madrugada.
Madrugada was at their height when they stopped in 2008. But their 11 year
absence from the spotlight only strengthened their status such that when the three
living original members reunited in 2019 to honour their debut album Industrial
Silence, they were bigger than ever. Both at home and abroad. The tour they laid out
in 2019 was a triumphant processional with sold out shows all over Norway and
abroad including festivals and long series of concerts on the continent and in many
cases selling double or triple the capacities than their previous years.
Madrugada has always maintained their own sonic landscape throughout the years.
Not only do they have one of Norways, dare we say one of the planets best vocalists
in Sivert Høyem, but the strong signature of the band, both sonically and visually in
such a a league of their own, that it transcends both generations, genres and trends.
One can never go wrong with this band. Along with long string of awards, from their
six studio albums, one live album, a slew of singles and EP’s, all have reached either
gold or platinum status.
In 2021 Madrugada released “Chimes at Midnight”, which according to the band was
“born from an exceptionally good mood”. The album is characterised by the inspired
songwriting work within the group. The reception of the new album was also
impeccable, and was poignantly described by NRK as "a redemptive catharsis" after
many years of silence". This abundance joy of playing music from a potent band that
still has a lot to say also placed high on the charts in Norway, Greece, Germany and
Switzerland.
The album was followed up by two evenings in Oslo Spektrum as one of the first
bands to perform a large scale concert after the pandemic, along with announcing a
giant stadium concert at the Panathenaic Stadium in Athens, autumn 2022.
“Chimes at Midnight”, was released together with the magnificently ambitious
Vesterålen Project, where the band filmed a number of new and old songs live
throughout their home region of Vesterålen, directed and documented by filmmaker
Eivind Holmboe.
Now, Madrugada is ready for a new round to celebrate their new album and a
reopening of stages over the the whole world. And we are looking forward to
accompanying them on their journey.
Some say rock is dead, but Madrugadas climbing popularity and undisputed success
these last years is saying something completely different.

VIDEOS

AUDIO

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02 October 2022 La Laiterie Strasbourg, France

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06 October 2022 Petit Bain Paris, France

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